Samuel Adams

Just as the seasons change, so too do beer tastes. The idea of brewing beers to match the seasons dates back for centuries. Early brewers made refreshing lighter beers in the summer and heartier beers for sustenance in the winter. They also used the ingredients at hand to enhance their brews from fruits to herbs and spices. Each of our seasonal brews is crafted to capture the flavor of the season.

Next: World Inspiration

We get inspiration for our beers from all over the world. It may start with a traditional beer style but then we search high and low for the right ingredients to capture the taste of the season. Our journeys have taken us from Southeast Asia to Africa, Europe, and beyond. We never know where that unique flavor will come from that brings the beer to life.

Next: Beyond Four Seasons

Officially there are only four seasons in the calendar but as brewers, that couldn't quite hold our temptation to keep making beers for different times of the year. Beyond Summer Ale, Octoberfest, Winter Lager, and Noble Pils, we've continue to create and experiment with other brews like our Old Fezziwig® and Dunkelweizen.

Next: In the collection

They may only come around once a year but there's always a new season, and seasonal beer, to enjoy that's just around the corner. Learn more about what's behind these unique and festive brews.